Time for Marketing header image 1

Time for Marketing

26
Nov 2018

#11 - Matthew Kay - Beyond Keywords

November 26, 2018
00:0000:00

Digitalzone 18 is a marketing conference that takes place in Istanbul, Turkey. I've talked to Matthew Kay (@matthewkay87/) from Aira. He had a presentation called Beyond Keywords: How To Create Content That Matches Your Buyer’s Journey. He is an SEO at hearth and approached content and content strategy from an SEO perspective.

Here is his presentation