Lukasz Zelezny is the Director of Organic Acquisition at ZPG and he spoke at the Ungagged conference 2018 with a presentation SEO and content optimization in 2018 - How to win the game. You can also check out the presentation at the bottom.
Here are the links to the tools we mention in the podcast:
Oliver Brett - Screaming Frog spoke at Search Leeds 2018 conference with a presentation titled Why SEO wizards need user testing hobbits. Oliver is an SEO working at ScreamingFrog, a company that is first an SEO agency and they sell the tool Screaming Frog, probably the best SEO tool.
Niki is the Director of Communities Strategy and Social Media at Transamerica. She presented at the Content marketing conference on how the company Transamerica used online Facebook testing with dark advertising to test all the changes in the companies brand. She tells us what they learned and how.
The Time4Marketing podcast finds the best talks on all marketing conferences that you did not attend and talks to the speakers. They tell us, what they told at the conference, we ask them questions to go further, you get all the answers.